For even more powerful insights, segment your market.

Not all customers are alike. Treat them as if they are, and most will be less than satisfied. 2rate will help you find out how your business is performing with specific segments of your customer base so you can better meet their needs and expectations.

Perhaps your younger customers are fairly loyal and positive, but your more mature customers are quite indifferent or even dissatisfied. How about customers in different areas - are some of your regional offices doing a better job than others? Are certain Account Managers consistently delivering an underwhelming brand experience?

With a 2rate Enterprise account, you're able to segment your database by gender, age, income bracket, location, or a combination of any number of these variables (for example: Males under 25) ... in fact, you can segment your database in any way you like and as much as you like

We'll then survey your segments, finding out for you how each segment truly feels about your business - and why.  

Market Segmentation reports include a lot more detail. You'll see an overall summary of your results, then your NPS score and other measures broken down by segments, and then intelligent, detailed action steps for each segment.